Marketing is the process of getting potential clients or customers interested in your products and services. The keyword in this definition is “process.” Marketing involves researching, promoting, selling, and distributing your products or services.

This discipline centers on the study of market and consumer behaviors and it analyzes the commercial management of companies in order to attract, acquire, and retain customers by satisfying their wants and needs and instilling brand loyalty.

Domestic and International Marketing Definition Essay

Domestic and international marketing requires companies to have well-established channels while also being able to improve their competitiveness to withstand the pressure from other firms. When it comes to comparing the two types of marketing, there are some differences. For instance, global marketing can be considered local in disguise because the main problem that companies …

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